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Hi, I am Atul K. from India. Expert in All aspects of data capture, customer acquisition and retention campaigns, Cross Channel Promo via Digital Mediums. Digital Strategy Planning and Implementation ..

Google's Matt Cutts Explained Google’s Plan for 2007

 Few days’s before there is lot of discussion on supplemental results in Google SERPS.
Now for webmasters there is nothing to worry about supplemental results. According to Matt Cutts, the PageRank of a web page determines if the page appears in the regular or supplemental results.

1) Matt Cutts makes it clear: "The approach I’d recommend in that case is to use solid white-hat SEO to get high-quality links (e.g. editorially given by other sites on the basis of merit)."

2) According to Matt Cutts: “I think we’re going to change the “filetype:” operator so that it doesn’t require an additional query word, so that you could do filetype:doc or filetype:pdf or whatever. That isn’t live at this point, but I believe it will be down the road.”

3) According to Matt Cutts: “Right now I’m not expecting any major infrastructure-related upheavals to our rankings. Should that change in the future, I’ll be here to talk about it then”.

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